Just a terrific graphic from VentureBeat.com’s MediaBeat on the evolution of TV Technology/Entertainment, that’s further pushing content to both ends of the Curve.
Continue Reading →Fortune Magazine published my story about Americans reinventing themselves last week. The genesis of the piece was my realizing that just about everyone I know is sitting in their office—if they even have an office—spending no small part of their day thinking: “How much longer is my job as I currently know it going to last?…And what [...]
Continue Reading →Lisa de Moraes’ is the television columnist for the Washington Post. I don’t think she’s a very good writer. I actually think she’s a terrific writer. That said, yesterday she wrote a column, “Conan tells Fortune: NBC like an ‘Indiana Jones’ Nazi” about some of the stuff that Conan O’Brien had said to me, which seems to me to have been after reading only the Fortune press release and not the full article, and strikes me more than a little off-base, and I’ve written as much in the comments on the Washington Post page where her column lives.
Continue Reading →My article in Fortune Magazine on Conan O’Brien’s wonderfully accidental digital transformation — “Conan 2.0: How a late-night Luddite accidentally fought his way back into bedrooms (and onto computers, smartphones, and tablets) across America” — is now online, and will be on newsstands on Monday. I hope you’ll enjoy it, and perhaps help make it the [...]
Continue Reading →Last week I was asked by a media friend in Israel if I would contribute to a paper about where media will be in five years. My answer was that five years is a long way off, and way too distant a horizon to be thinking about media. (But it’s still a hellova a measuring [...]
Continue Reading →In this week’s New Yorker, James Surowiecki on his Financial Page has an article, “Soft In The Middle” that is entirely about theWarshawCurve!!! Okay, okay, it’s not actually about TheCurve — but Surowiecki’s article describes exactly the same phenomenon — about how, when it comes to consumer products: While the high and low ends are [...]
Continue Reading →NBC’s coverage of the 2008 Beijing Games clearly sits at the very far right-hand side of The Curve: it’s high-end production by the best producers, directors and announcers (especially Al Trautwig) in television. Now, I’ve been reading a lot of interesting articles about NBC’s ratings success with these Olympic Games (including this terrific piece in [...]
Continue Reading →As I wrote earlier, it will be interesting to see how Apple publicly responds to its disastrous rollout of MobileMe. Remarkably, most of the MSM still hasn't reported on it — actually, given the extent of the problems, it's more astounding than remarkable — but it is a story, and David Pogue of the NY Times has posted an [...]
Continue Reading →This will (probably) be my last post about what David Pogue has labeled their “MobileMess,” i.e. Apple’s disastrous rollout of MobileMe. Since I’m not a techie, rather than focus on the product side of the company’s recent stumble, I’ve been focusing on aspects of Apple’s marketing that I think have been previously overlooked. (See Apple [...]
Continue Reading →As mentioned in previous posts ("Other Sectors Following The Curve?"), a few contributors have used The Curve to look at the the consumer electronics market. That makes sense if you think of the various low-end vs. high-end, cheap vs. premium, electronic products that you can choose between when making purchase decisions: inexpensive digital cameras (vs. high-end Nikon [...]
Continue Reading →Twitter Feed
Sign up for the Warshaw Curve
